AWS Managed NAT Gateway & Data Egress vs. Braze Customer Engagement Platform: 2026 Forensic Pricing & Clause Comparison
Compare verified P25/P50 negotiated rates, cancellation notice lockouts, and hidden overage multipliers before signing your next Order Form.
| Forensic Dimension | AWS Managed NAT Gateway & Data Egress | Braze Customer Engagement Platform |
|---|---|---|
| Category | Cloud Infrastructure | CRM & Marketing Automation |
| Pricing Unit | per GB Processed | per Month Base (Data Points + MAU Tier) |
| P25 Negotiated Floor | $0.025 | $3200.0 |
| P50 Market Median | $0.036 | $4200.0 |
| List Price (Unnegotiated) | $0.045 | $5800.0 |
| Avg. SMB Annual Spend | $38,000/yr | $78,000/yr |
| Cancellation Notice Window | 15 Days | 90 Days |
| Default Renewal Uplift | +0% / yr | +12% / yr |
| Hidden Overage Trap | S3 and DynamoDB traffic routed through Managed NAT Gateways incurs $0.045/GB processing fee unnecessarily when free VPC Gateway Endpoints are not configured. | 'Data Point' consumption trap: updating a user attribute JSON array from your backend counts 1 Data Point per changed property—bad webhook loops burn millions of points overnight. |
| Primary Negotiation Lever | Attach free S3/DynamoDB VPC Gateway Endpoints immediately (cuts NAT data bill 40%–70% in 10 minutes) and bundle remaining egress into an AWS EDP addendum. | Switch only-changed-delta attribute syncing in engineering, negotiate 'Unlimited Push/In-App' messaging pools, and cap Data Point overages at committed CPM. |